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A MAN AMONG MEN IN THE NORTH WITH EXTRAORDINARY TASTES.

“I like how Pharell Williams doesn’t conform to the norms and always seeks to be himself, and Tom Ford. ” – C’ga Bopha, dressed by SIMONI Exclusive Menswear Collection. | Report by Lwazi Hadebe

If you're a party-goer, then you've definitely heard of the All White Tropical party, hosted by Sipho (C-ga Bopha) Masebe.

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Denim Jacket, Deminology Trousers, shirt & Bracelet by SIMONI Exclusive Collection. Sunnies by TOPMAN. Photo: Thato Maluleke.

In an industry that compels its artists to be multifaceted Sipho has managed to make his mark as an entrepreneur and socialite; he was named one of the most influential gentlemen in South Africa by the GCO firm, in 2016. The first black man to be the Brand Development Manager for a Global Fashion Brand, Fashion TV in Africa. Quick chat with Sipho about politics, fashion, lifestyle and his latest business ventures

C’GA ARE YOU FASHION-CONSCIOUS OR DO YOU FIND YOURSELF IN A STATE OF COMA? 

“[Laughs] I like to look good, I like dressing for the occasion. If I’m at the Polo, I’ll pull out a suit and

C'GA (Sipho Masebe) in all SIMONI Exclusive Menswear collection / Photographer: Thato Maluleke.

C’GA (Sipho Masebe) in all SIMONI Exclusive Menswear collection / Photographer: Thato Maluleke.

when I’m with my friends I’ll be rocking something casual but obviously making it stylish. I like being seen in good clothing and it’s part of what I do. That’s how I want to be perceived, by the same token, branding comes into play.

WHO WOULD YOU SAY INSPIRES YOU IN MENSWEAR FASHION? 

“I love how Pharell Williams doesn’t conform to the norms and always seeks to be himself and Tom Ford. Locally, I would have to say Nkuli, Kofi Annan as well as my friends.”

YOUR ANNUAL ALL-WHITE TROPICAL PARTIES, HOW DID THAT COME ABOUT? 

“Everyone that knows me know that I believe in celebrating life. Everything that you achieve you have to celebrate. I was celebrating my birthday party in my house, but each time it was bigger than the last. It got to a point where various friends of mine from different organisations had something to put on the table, so much that we would end up with more people than we originally started with. That’s when I realised that we had something good on our hangs. So we figured we should make a huge deal of it.”

DONALD TRUMP IS OFFICIALLY THE PRESIDENT OF THE US, WHICH WAY DOES THIS RUB YOU? 

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C’GA (Sipho Masebe) in all SIMONI Exclusive Menswear collection / Photographer: Thato Maluleke.

“Very unhappy, I believe that every leader should lead by example with the other hand, hold certain values near that people can aspire to, look at former President Obama, the change he has done and what he stands for whereas President Trump as soon as he was named the president, a whole gender protested against him.”

WHAT IS YOUR FORMULA TO STAYING FOCUSED? 

“I’m a driven person, always want to work hard. I give myself daily, weekly and yearly goals. I may miss a few but never let that set me back.”

C'GA (Sipho Masebe) in all SIMONI Exclusive Menswear collection / Photographer: Thato Maluleke.

C’GA (Sipho Masebe) in all SIMONI Exclusive Menswear collection / Photographer: Thato Maluleke.

HARD-WORK PAID OFF, BECAUSE, YOU HAVE YOUR OWN COMMUNICATIONS COMPANY? 
“That’s correct, Berry Blast Factory, a communications company; we do brand strategies, promotions, marketing and brand activation.”

SO WHAT’S NEXT FOR BERRY BLAST? 
Since we always set goals to achieve yearly, in the next five years I want Berry Blast to be a reputable branding company in South Africa, we’ve been running for a little over a year not, and have done so much, so I’m looking forward to growth and expand as far as Africa.

Visit www.simoni.co.za for shopping details. 

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