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Adidas & Rich Mnisi Unveil An Ultra-modern Collection For Pride 2023 

 

Today, Adidas announced its latest collaboration with South African, queer designer Rich Mnisi with a unique collection and campaign for Pride 2023; Let Love Be Your Legacy. With a shared ambition to encourage allyship and freedom of expression without bias, in all spaces of sport and culture, the Adidas x RICH MNISI range of apparel and footwear spans both lifestyle and performance featuring signature silhouettes across Adidas Originals, football, cycling, Sportswear and swim.

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Behind the crown: Lalela Mswane, a model citizen

Behind the crown: Lalela Mswane, a model citizen with big dreams   Reigning Miss Supranational Lalela Mswane is no ordinary girl. Poise, eloquence and level headed are words that come to mind to describe her, an observation I was privy to when the beauty queen (with brains) sat down for this month’s PREVIDAR cover shoot.   The stunner commanded the…

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Bontle Smith proves the power of betting on herself and trusting her journey

Bontle Smith’s career journey is a testament to the magic that unfolds when you take a chance on yourself, trust your instincts and step boldly into your calling. This same fearlessness led her to the spotlight on MTV’s Inside Life—City Girls Are Up, where she reintroduced herself to fans, offering a deeper glimpse into her world beyond the polished image we’ve come to know.

 

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Shaazia Adam’s MINA: Where Heritage, Empowerment, and Slow Fashion Meet

In a world that often rushes past the stories of women, Shaazia Adam’s MINA stands as a bold declaration: “Here I am, in all my forms—soft, powerful, casual, or bold.” More than just a fashion brand, MINA is a movement, a love letter to women who have ever felt unseen. Founded during the stillness of the COVID-19 pandemic, the brand embraced slow fashion, sustainability, and craftsmanship as its guiding principles. In a time of uncertainty, Shaazia chose to build something enduring—fashion with meaning, connection, and resilience.

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Echoes of Identity: Allison Versatile on Fashion, Culture, and Sustainability

Fashion is more than just fabric and stitches—it’s a language, a reflection of culture, and a statement of identity. For Allison Versatile, founder of Style By Ali, the journey into fashion was sparked by a deeply personal moment, but it has since evolved into a brand that champions sustainability, cultural storytelling, and timeless design. We sat down with him to talk about his inspirations, challenges, and what the future holds for Style By Ali.

 

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Boys of Soweto: Dripping in Heritage, Laced with Luxury

In the ever-evolving world of fashion, few brands manage to weave heritage, storytelling, and modern sophistication as seamlessly as Boys of Soweto (B.O.S). More than just a label, B.O.S is a movement—a celebration of township culture reimagined through the lens of luxury fashion. Founded in 2011 by visionary stylist Vusumuzi “Bob” Ndima, the brand stands at the intersection of vintage charm and contemporary cool, creating a style narrative that is distinctly South African yet undeniably global.

 

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Nomcebo Zikode stands as a Voice of Africa’s Authenticity, Unity and Global Stardom

Musical powerhouse Nomcebo Zikode’s voice has echoed across continents and continues to cement her legacy as a global sensation. Known for crafting anthems that unite and inspire, the multi-award-winning artist is breaking new ground by teaming up with Nigeria’s Fireboy DML and Kenya’s Sofiya Nzau and have released their 3-step collaboration single ‘META’.

 

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