The cultural conversation is about to shift with the official launch of Another Zero, a brand marketing and talent management agency designed to help brands and talent break into, dominate, and influence the cultural landscape. Founded by a dynamic trio – Bradley Ndlovu, Rich Mnisi, and Amanda Dandala; Another Zero brings a fresh and innovative approach to brand strategy and talent management. With deep expertise in the worlds of fashion, music, and lifestyle, the agency is poised to reshape how brands and talent connect with audiences globally.
As a hybrid of brand marketing and talent management, Another Zero offers a unique blend of services designed for clients looking to enter, participate in, and lead the cultural conversation. From musicians and lifestyle influencers to cutting-edge brands, Another Zero ensures that clients have the tools, expertise, and platform to reach new heights in their respective industries.
Set with a mission to elevate cultural relevance through strategy, influence, and innovation, the team at Another Zero has a proven track record of leading impactful marketing campaigns and successfully managing talent with a vision for the future.
“We’re more than just an agency—we’re storytellers, strategists, and connectors,” says Amanda Dandala, co-founder of Another Zero. “Our vision is to amplify the voices of our clients and represent a new generation of culture creators who are shaping today’s world. It’s an exciting journey ahead, and we couldn’t be more thrilled to share it.”
At its core, Another Zero is a talent-first agency, representing some of the most influential names in music, lifestyle, and pop culture. The roster includes a diverse array of talent, from globally recognized musicians to rising stars in the fashion and entertainment worlds that include Kamo WW, Buqaqawuli Nobakada, Que DJ, Sarah Langa, Sibusiso Kotelo, Hacjivah Dayimani, DJ LeSoul, Sithelo Shozi, Pedro Ridwan, Lelowhatsgood and more. By aligning talent with meaningful brand collaborations and cultural initiatives, Another Zero bridges the gap between creativity and commerce.
“We are working with artists and brands that not only inspire but drive the cultural narrative forward,” says Bradley Ndlovu, co-founder. “Our goal is to create a future where talent is empowered, and our clients have the platforms they need to make a lasting impact.”
As the demand for authentic and innovative marketing grows, Another Zero is positioned as the agency of choice for those looking to make waves in the world of modern culture. With a deep understanding of emerging trends and a proactive approach to managing talent, Another Zero offers an unmatched experience for talent and brands looking to break new ground.
To mark the official launch of Another Zero, co-founders Rich Mnisi, Bradley Ndlovu, and Amanda Dandala hosted an exclusive event on Sunday, 15 September 2024, where they welcomed friends, industry leaders, and A-list celebrities to celebrate the start of a new chapter in marketing and talent management. Amanda Du Pont, Ayanda Thabethe, Lungile Thabethe, Maps Maponyana, Elaine, Wynton Harvey, Broderick Harvey Jr. and more were all in attendance to launch Another Zero. Held at a scenic venue, the event was a true celebration of creativity, innovation, and cultural impact.
The launch event was a sun-soaked afternoon with Johnnie Walker Blonde keeping the drinks flowing, while delicious bites from La Parada delighted guests. The atmosphere was electric as attendees mingled, shared stories, and celebrated the dawn of a new era for brands and talent alike.
With its innovative approach and stellar team of cultural pioneers, Another Zero is already generating buzz within the industry.
As Another Zero continues to expand, the agency looks forward to creating transformative partnerships that redefine what it means to succeed in today’s cultural landscape.