

For Spring/Summer 2018, the new Prada men’s eyewear collection looks to the past and to the future, revisiting its iconic minimalism with contemporary design. The frames explore sophistication in the details, designed to exalt the linear geometries of the silhouettes, while the flat lenses stand out with their elegant, modern appeal.
The Spring/Summer 2018 Prada Game fashion show sunglasses are inspired by the world of cartoon graphics and virtual reality, by technology and human nature: the design stems from a simplification process aimed at reducing the frame to a minimum, with essential lines and graphic elements, while pure colours convey a unique ‘pop’ effect.
Vintage inspirations and a minimalist aesthetic define the new metal version of the Prada Journal glasses, continuing down the same stylistic path undertaken last season.